Residents needed to help spend £20m of funding

Aimee Dexterand
Imogen Lee
Imogen Lee/BBC Clive Lewis is standing in front of a car park. He is wearing a green hat, white patterned shirt and green jacket. Behind him are a row of cars which are parked in front of a one-storey building.Imogen Lee/BBC
Clive Lewis said the scheme would be "people-centred"

An MP hopes that millions of pounds in funding for Norwich's most deprived areas will make a "real difference".

Bowthorpe and West Earlham will receive up to £20m over the next decade under the government's Pride in Place programme. The Heartsease and Pilling Park area of the city with also receive £20m.

People who live or work in the areas will be selected to sit on boards to make decisions about the regeneration projects.

Clive Lewis, MP for South Norwich, said he hoped the money would "give people chances" and "experiences", and would "make a real difference to how people live their lives here locally".

The Pride in Place programme has a £5bn fund going towards 284 areas in the country that the government deems as "doubly disadvantaged" by both "the highest deprivation levels and weakest social infrastructure".

Shaun Whitmore/BBC A drone image gives a bird's eye view of an area of housing lined by large, green trees, with some park areas between the housing.Shaun Whitmore/BBC
The Bowthorpe area of Norwich is set to receive Pride in Place funding

Norwich City Council said independent people who worked or lived in the areas would sit on two neighbourhood boards. Members would engage with communities and make funding decisions.

Lewis said the scheme would be "people-centred", adding: "This is significant funding for some of the most needful communities in our city to be able to take control of that money and invest it where they see fit, and I think that is very important."

"In terms of how we invest the money, [its] making sure there is a long-term return for this community once the money stops, so that there are activities and things going on that we can fund."

Imogen Lee/BBC Rebecca White is standing in front of a building which has a white door and a path leading up to it. She has short brown hair and is wearing silver hooped earrings and a white T-shirt.Imogen Lee/BBC
Rebecca White said residents had been suggesting initiatives on social media

Rebecca White, independent chair of Pride and Place neighbourhood board for Bowthorpe and West Earlham, said: "We can all walk around this neighbourhood right now and say, 'What do you want to do?' and people will say CCTV, or they'll say litter."

She said the board would "weigh up all of the ideas" given by residents, adding that "one of the principles will need to be long-term thinking".

A website and Facebook group had been created to "reach people who aren't always reached", White added.

The city council said it was currently in the process of recruiting neighbourhood board members.

Imogen Lee/BBC Jenny Knight is standing in front of a car park. She has short ginger hair and is wearing clear framed glasses. In the background is a building which has an automatic door, and there are several cars parked outside of the building.Imogen Lee/BBC
Jenny Knight said the funding is in the hands of residents

Great Yarmouth will also receive £20m funding, with its borough council stating that residents wanted to see crime reduction, improvements in health facilities and better green spaces.

As part of the scheme in the seaside town, a task force to tackle anti-social behaviour was launched.

Shaun Whitmore/BBC A betting shop is shown to the right of the picture in the foreground, with an empty pavement to the left. A tech repair shop is alongside it and then a three-storey flat block looms in the background.Shaun Whitmore/BBC
West Earlham (pictured) and Bowthorpe are set to share £20m of funding across a decade

In Norwich, Jenny Knight, Green councillor at Norwich City Council and cabinet member for culture and wellbeing, said: "The entire point of the project is that we make sure the money goes into the hands of residents so that they can actually make those decisions."

She said "guidance is going to be very loose" from the council.

"The council doesn't really want to have to tell people how that money is spent, as we will think the communities will make the decisions right themselves," Knight added.

"Whether or not the communities decide to put more investment into services or into improving the area themselves, that will be up to them, and they can also invest into projects that will be able to have some return to that community."

Shaun Whitmore/BBC A row of semi-detached, red brick houses is shown to the left of the picture with a road running in front of them and some tall trees in the foreground.Shaun Whitmore/BBC
Douglas Haig Road in West Earlham

The deadline for people to apply to join the West Earlham and Bowthorpe Neighbourhood Board, which will decide how the funding is spent, is midday on 4 June.

Plans will then be submitted for government approval in November.

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